The end of the heyday blackberry

At the beginning of the emergence of the smartphone, blackberry presence has been phenomenal, even blackberries can be said to be the pioneer of the emergence of smartphones. Even unimaginable blackberry will end, but the competition clack era of smartphones makes it seemingly impossible becomes possible, and the end of the blackberry has become a fact. end-of-bb

reported by www.independent.co.uk – BlackBerry is going to stop designing its own phone, It brings to an end months of speculation about what BlackBerry would do with its smartphone business, which has been gradually overtaken by companies like Apple and Samsung.

It had tried other options, like using Google’s Android operating system in phones that it built itself. But that doesn’t appear to have worked.

“The company plans to end all internal hardware development and will outsource that function to partners,” CEO John Chen said in a statement.

Blackberry to ditch Classic keyboard smartphone
Closing down the part of its business that makes phones will help the company save on capital, it said. Instead, it will have other companies design and build them, removing the need for that investment.

BlackBerry hopes that it can instead revive itself by focusing on software, a focus that it says is now “taking hold”.

The BlackBerry was once a cultural phenomenon – inspiring the “CrackBerry” idea of people glued to their work email and communications. It also made its way into people’s personal lives, with BlackBerry Messenger becoming a central part of people’s communications in the mid-2000s.

But it didn’t see the rise of more sophisticated, touch screen smartphones like those made by Samsung and Apple. Sales gradually died off and, despite frenzied attempts to catch up, it never recovered.